The aim is to increase customers purchase

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market, from the early majority to the laggards . In market development , it is said that the most important thing is to capture 16 of the initial market and cross the chasm . IMC Integrated Marketing Communication IMC refers to developing unified branding across multiple communication channels with customers . intent by transmitting a consistent brand message across increasingly diverse channels . CRM Customer Relationship Management CRM is a method and tool for centrally and comprehensively managing all information related to customers , with the aim of building good relationships with customers .


We aim to improve customer satisfaction by appropriately outputting the accumulated information . MA Marketing Automation MA is a method and tool for automating marketing processes . We aim to improve efficiency by automating India WhatsApp Number Data various tasks related to marketing . SFA Sales Force Automation SFA is a method and tool to support sales . Visualize the progress of sales from the start of a business negotiation to the receipt of an order , and manage these activities .






lead A lead is a customer . The process of nurturing potential customers into potential customers and current customers is called lead nurturing . retention Retention is a marketing activity that focuses on existing good customers and maintains that relationship . CRM is used as a retention tool . LTV Life Time Value LTV refers to the value that a specific customer brings to a company from the beginning of the transaction to the end of the transaction . Translated as customer lifetime value. chapter Use MA tools for marketing Once you understand typical marketing analysis methods and marketing terminology , put them to use in your actual work . First, we will develop a