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Thanks to these peculiarities, Magento can today boast of covering a good market share (almost 20%) of e-commerce platforms, as demonstrated by the following graph: Advantages It is scalable and flexible. The real strength of Magento is that it adapts perfectly to the needs of the individual moment of ecommerce: it is an open source platform, which can be modified slightly compared to the original project or integrated more heavily with specific plugins and extensions. Increase the efficiency of your online store. A Magento panel is completely dedicated to monitoring your company's performance on the web, as well as all administration options. In this way you can easily access the data you need to understand in which direction to direct your marketing efforts and thus achieve an increase in sales; It is completely customizable.
Magento allows you to customize every aspect of your online store: the graphic design of the site, the backend interface, the reference template. This allows you to have a web portal that works exactly the way you want and leads to more effective ecommerce management. Disadvantages This is a complex platform. of management on the backend side from a CMS for your e-commerce, Magento may not represent the right solution for you: precisely because it gives the Iraq WhatsApp Number Data possibility of customizing your online store in every detail, it requires the constant support of a web developer ; The real costs. In theory, Magento is free: you just need to install it to use it. In reality, you also need to understand the hosting and domain costs, as well as all those extensions that are fundamental to making your e-commerce work best, which can even reach high prices.
What type of business is Magento suitable for? To date, this CMS is used by companies of the caliber of Coca Cola. This, in addition to indicating how much Magento can impact business performance, also indicates the need to have a structured company behind it. The complexity of the platform makes the presence of a web developer who works closely with the company essential. Furthermore, only in rare cases can an ecommerce afford to immediately bear the costs that Magento requires. It is more likely that it will be used by a company already established in the offline market or by an already developed e-commerce site, which can provide a migration (which, among other things, is free). The strengths of Magento - its scalability first and foremost - a to a complete management panel, it is possible to view the performance of the individual branch, evaluating which is performing and which , instead, must be subject to changes in order to sell more.
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